About Me.
With 15 years of comprehensive experience across the wine industry, I bring a unique perspective to my role as a National Sales Representative for Massanois. My journey began with a focus on agriculture in college, laying a strong foundation for understanding the vine from the ground up. I've since cultivated a diverse career, working directly at wineries, gaining critical insights into production, and navigating the complexities of the distribution sector from a merchandiser to direct sales representative and now national sales representative. This deep, hands-on understanding—from vineyard to end consumer—allows me to offer partners a truly informed perspective on market dynamics, product positioning, and effective sales strategies.
My commitment to expertise also extends to formal wine education. I achieved WSET Level 3 certification, rigorously expanding my knowledge of global wines and regions. While I chose to conclude my formal studies just before completing the WSET Diploma, this decision was driven by a focus on practical, relevant education. My priority remains a continuous, real-world engagement with wine knowledge that directly benefits our partners.
Showcasing the Massanois Portfolio.
In my role representing Massanois, I am dedicated to showcasing an exceptional portfolio built on a foundation of authentic, high-quality wines. Massanois seeks out family-owned, sustainably farmed producers who not only craft outstanding products but also fill critical market gaps and deliver outstanding value to your customers.
This strategic approach, blending a mission-driven commitment to authenticity with astute business acumen, truly differentiates the Massanois offering. Our focus ensures that the wines I represent provide compelling narratives and strong sustainable credentials that resonate with today's consumers, while simultaneously offering the quality, consistency, and competitive edge essential for your business's success. My role is to bridge the gap between these remarkable producers and your business, helping you leverage the unique strengths of this portfolio.
Partner Support & Resources
My commitment to our restaurant and retail partners extends well beyond the initial sale. Across my eleven-state territory, I provide comprehensive market and marketing support tailored to your needs. This includes:
In-depth staff trainings: Empowering your teams with the knowledge and confidence to effectively sell our wines.
Engaging wine dinners: Creating memorable experiences that showcase the versatility and quality of our portfolio.
Targeted market assistance: Helping you leverage our wines to meet your specific sales and marketing objectives.
Furthermore, this website and my connected social media channels are designed as valuable extensions of my direct support. My goal is to create accessible resources for wine buyers and their staff, offering detailed producer profiles, tasting notes, and behind-the-scenes insights into the wines I represent. By providing this information digitally, my aim is to facilitate deeper understanding and, ultimately, drive greater customer engagement and sales for your business, even when I can't be there in person.